According to a recent news update, FruitSmart Inc. which is a supplier of plant-based juices and ingredients, is all set to highlight its blending capabilities at the Natural Products Expo West trade show to be held at Anaheim, CA in March. The news was published in the multimedia publishing brand, Nutritional Outlook.
A press release by the company states that FruitSmart has gathered information about the rising demand for fruit juice in conjugation with botanical ingredients as a trend that is fast gaining popularity in the healthy-beverage industry. It also laid emphasis on the fact that consumers are now interested in products with additional wellness beverages, including fruit-and vegetable-based juices. These juices have botanical extracts added to them that offers advantages such as increased energy and stress reduction, apart from offering novel flavors.
At the trade show, FruitSmart will demonstrate numerous drink prototypes such as: 1) a fusion of apple and beetroot juice with red and black pepper in it, 2) an immunity drink comprising of apple, cherry, raspberry, and blueberry juices blended with ginger, acai, turmeric, and vanilla extracts, and 3) a raspberry smoothie rich in fiber and protein.
The company has a tagline which says that FruitSmart has worked with 31 fruits to extract juice concentrates and not from concentrates. Along with this, it has also collaborated with its sister companies, namely Shanks and Silva International, to access a wide variety of botanical extracts, vegetable powders, and flavors. Mixing juices with botanical extract is a novel way to meet the much sought-after wellness benefits.
Source: Botanical ingredients added to fruit juice is a growing trend, says FruitSmart: 2023 Natural products Expo West Preview. Nutritional Outlook. 24 February, 2023. https://www.nutritionaloutlook.com/view/botanical-ingredients-added-to-fruit-juice-is-a-growing-trend-says-fruitsmart-2023-natural-products-expo-west-preview